Category Archives: Communication and Marketing Trends

NSB’s new offices

  NSB Paris has moved on to bigger and better places… literally! Beginning of this month, following our recent integration within the Eduniversal Group, the Agency moved its headquarters to the 36th floor of a skyscraper, aptly named Tour Ciel … Continue reading

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Noir sur Blanc and Eduniversal create the Eduniversal Group

Eduniversal, founded in 1994 and specializing in consulting services for universities, and Noir sur Blanc, a global communications agency specialized in higher education and research founded in 1990, will together, with their 70 employees, form the Eduniversal Group. Universities throughout … Continue reading

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Europe gets on the MOOC bandwagon

  As the US moves on to SPOCS (small private online courses), Europe is hit hard by the MOOCS (massive open online courses) wave. Last month, the European Commission launched Open Education Europa, a portal which aims to be the … Continue reading

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Off to Europe for an International MBA

A recent article in the New York Times put light on the advantages of getting a Masters in Business Administration from Europe – a topic worth talking about in our blog. Although the concept of MBA is considered to be … Continue reading

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Transparency in University Fundraising

An improbable causal effect of the Arab uprising brings to light the shortcomings of UK universities’ ability to communicate transparently and raise money through alumni giving. Few people would have thought that the protests in the Middle East would have … Continue reading

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European Schools Are Rethinking the Lip Dub

Trends in viral marketing seem to have the lifespan of a fruit fly, even in the higher education sector.  It was not long ago that schools in Europe were investing serious time and effort into student-produced lip dubs for recruitment … Continue reading

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